THE EARTHY WAYS
WHO ARE WE?
We Are The Earth In The Galaxy!
THE SUN! THE MOON! THE STAR! ALL ARE BEAUTIFUL! ALL ARE SO BRIGHT!
BUT THEY ARE BURNING INSIDE! ALONE! WITHOUT ANY LIFE!
BE THE EARTH! THE GIVER! THE PROTECTOR! THE BEARER OF LIFE!
BE LUSH! BE GREEN!
BE BEAUTIFUL FROM INSIDE!
Started with an idea
History & Vision
I have always been a very simple person by heart! On outside, I was always beaming and confident, but no one could guess how under-confident, vulnerable and nervous I was all the time! I had to push myself beyond limit to not to show my weak soul to everyone. I let myself get emotionally bullied during my growing up phase! But at last, I am over with the inner turmoils. I am serene from within. Having a very loving and understanding family made it possible for me. But I still see the same thing all around us! I recognise the symptoms, I know the reactions and I feel the pain! So, I wanted to have something different for all of us! Something so positive and strong that it would bright up our inner souls and all around!
In this process, I also realized that sometimes, self-grooming is also an essential part in the journey of gaining confidence! It’s a 2 way process! We need to take care of ourselves both from inside and outside. Healthy body and mind can make all the difference in someone’s world! And we need to do this completely for ourselves! If someone is truly happy within, she/he would spread happiness to others as well!
Personally, I didnt know even basic makeup until quite late in my life. But the one big hurdle that I faced was good makeup brushes for reasonable prize! It’s even more difficult in India! For, an artist always needs proper tools to express her ideas! I decided that we need to have good quality and reasonably prized Indian makeup brushes, so that everyone can easily have access! The bud of the passion for TEW started to bloom from this idea.
I started doing research but soon realised that, given my location and full time job, it would take a long time to make this a reality. I wanted to do this right and not in a hurry. So, in the meantime, our facebook groups, “The Earthy Ways” (TEW) and “TEWNails” were born and something magical happened!
Our group crossed 25K in just one year! This is beyond amazing! We are literally a virtual family there and we help and hold each other’s hands in truest of all senses. This website is an extension of that family because seeing all the talented souls over there, we need a bigger and better platform to showcase and support everyone truly and wholly!
I strongly believe that we all have some hidden talents, some well preserved dreams within us! TEW is all about bringing those out! To bring the best out of everyone!
We are not going to be just another brand. All of us would be involved in this because this is for us! When a girl would use a TEW Product, she should feel her soul talking to her! She should feel that she can do anything if she sets her heart upon it! And certainly, we would be there to support her when she is ready!
This is going to be a platform for every woman with passion.
The earthy and a beautiful soul!
Together we have come this far! Together we will make this possible!
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